A car for all generations!
I’m full of ideas and I try to express them in all sorts of opportunities and all sorts of medias. Yesterday I was banned to bombard Mladina’s marketing department with my revolutionary liberating and inspiring ideas how to promote Mladina in a new media world. Actually now when I think back I find it quite flattering. On the other hand I allow statistical possibility that sometimes I could exaggerate, but that is still just a weak hypothesis that needs to be proven.
Anyhow I like advertisement as a communication form. I was involved in numerous advertising campaigns in Italy and in Slovenia. I don’t do advertisement pictures anymore, because it’s a turbo-pop visual culture, but I don’t mind that. Usually when a big campaign is happening there are many people involved and of course everybody is smart and clever, but none of them are willing to take responsibility for their decision, so the result is usually very predictable, boring and stupid.
On this blog I didn’t mention that currently I’m working on a huge international campaign and for last four months everything appeared to be a dream job, but two months from the deadline we are stuck because too many people wants to get involved in a creative process. Luckily with creative director we are on the same frequency. We’ll see what will happen. I got another job from Italy that might be a milestone in my career. It just very well might be…
Oh…. I almost forgot. Up above there is a picture that I took just before I took my daughter to kindergarten.